Felix Burger / Creative Innovation Director
Emotionalising technology for creativity along the customer journey.
As creative and strategist currently working at Jung von Matt I lead teams, innovate organisational culture and guide global companies like BMW, Bosch, adidas and Hyundai for an optimistic future by using technology to create ideas and experiences that connect humans with brands.
Introducing:
Customer Journey
Innovation
Extracting the buzz from buzzwords
I apply emerging technologies to customer journeys and generate ideas that don’t just ride the hype wave but act as building blocks between brand stories and users.
Helping campaigns grow
By thinking campaigns in customer journeys in the early stage, a tech-driven mindset helps me to generate ideas along the touchpoints that let users engage and brands innovate.
With insights backed by data and stories that shine with technology.
Selected clients
adidas, BMW, Bosch, Bucherer, Douglas,
Hyundai, Montblanc, Van Laack, Staedtler, Targobank, Telefónica o2
Recognitions
Art Directors Club, Clio Awards, D&AD, Effie Germany, Eurobest, German Digital Award, London International Awards, Lovie Awards, New York Festivals, Webby Awards
Features
AdAge, Campaign, Digiday, engadget, TechCrunch, The Drum, The Verge
© Felix Burger, 2023